Session Information
DMA:2010 Annual Meeting
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Marketing's NeXt Connect... The Business of Social Media
Track : Keynotes
Date: Wednesday, October 13, 2010
Time: 11:15 AM to 12:15 PM  EST
Location: Esplanade Ballrm 307
CONTACT PERSON :   Click the plus sign to see more detailed information about each speaker.
 David P. Jones, Marketing Practice Leader, Kaiser Permanente
PRESENTER :
Suzanne Vranica, Advertising Columnist, The Wall Street Journal
SPEAKER (S):
 Jeff Hayzlett, Celebrity CMO and Author, THE MIRROR TEST
 Marian Salzman, President, Euro RSCG Worldwide PR, North America
Jack Dorsey, Co-Founder, Twitter
Gary Vaynerchuk, Author of New York Times bestseller, CRUSH IT
Description
Social media’s business side has been a puzzle to many – “how do we monetize its worth?” is one of the hottest topics of the day. From JetBlue and Pepsi to Dell and the NBA, it seems like everyone has some kind of social presence. This incredible lineup of panelists featuring global experts and social media royalty will bring DMA2010 to a close with a session designed to have you running back to your office to implement strategies that will impact your business. Just remember to tweet about the results.


No items are available for this session.