Session Information
DMA:2010 Annual Meeting
Click here to go to the previous page
The Next Dimension in Consumer Experience: Direct Live Communications
Track : Ask the Experts
Date: Monday, October 11, 2010
Time: 12:30 PM to 1:30 PM  EST
Location: Exhibit Hall
SPEAKER :   Click the plus sign to see more detailed information about each speaker.
 Harvey Kraft, Head of Marketing and Business Development, Capital Insurance Group
Description
• Introducing new technology for live customer engagement online (CIG case study)
• Interactive direct sales with advisors and customers communicating in real-time
• Integrating sales, marketing and support functions around customer satisfaction


No items are available for this session.