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Credit Crunch! How to Acquire & Grow Customers in the New Era of Tight Credit
Date:
Monday, October 11, 2010
Time:
12:30 PM to 1:30 PM
EST
SPEAKER
:
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about each speaker.
Peter Blau is co-owner and managing partner of Customer Growth, Blau Moritz Klang, Inc. a direct marketing advertising agency located in Westport, CT. Prior to the founding of Customer Growth, Peter was with Barry Blau and Partners. He has worked with clients like Citibank, Chase, Intuit, AOL, Oxford Health, The Hartford, IBM and MCI, just to name a few. He has won several Echo Awards, as well as a Gold Echo from the DMA and has been honored with a John Caples Awared as well.
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Description
• Understand the dramatic and long lasting changes in credit availability -- and how they affect nearly every purchase category.
• Learn not only to adapt to this change but how to actually profit from it via new offers and payment options that give you a competitive advantage.
• Develop a new set of skills to anticipate and respond to new problems in customer credit, debt, delinquency and risk management
No items are available for this session.