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Strategies to Generate Thousands of New Customers Using Insert Media
Date:
Monday, October 11, 2010
Time:
12:30 PM to 1:30 PM
EST
SPEAKER
:
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about each speaker.
Russell Kern is President of The Kern Organization, and has over 25 years of B-to-B and B-to-C direct marketing experience. His experience comes from working with marketing leaders such as Avaya, Cisco, Clearwire, DICE, DIRECTV, HP, Sprint/Nextel, SAP, Symantec, and Zurich Insurance.
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Description
• Learn to play, buy & build an insert-based acquisition program
• See techniques that maximize response rates when using insert media
• Learn the methods to test, measure and grow successful insert programs
No items are available for this session.