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Web-to-Print: Empower your franchise and retail locations, while taking work off YOUR desk
Program Code:
860
Date:
Tuesday, October 12, 2010
Time:
2:00 PM to 3:00 PM
EST
PRESENTER
(S):
Dick Goldsmith is President of The Horah Group and author of “Direct Mail for Dummies.” He has been in direct marketing for over 30 years and presented at many DMA Annual conferences, AMA, Circulation Management, Direct Marketing to Business conferences, and Direct Marketing Days. He has recently developed a new system to integrate direct mail and mobile marketing.
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Tony Harkey
Jamie Klemcke is Marketing Director of QuantumDigital and is responsible for overseeing all marketing communications including consumer market research, print and online advertising, tradeshows and events, web site design, video production, email marketing, educational webinars, public relations and sales lead generation. Her brand experience spans across the real estate, ad agency, consumer package goods, franchise marketing, pharmaceutical, financial and hospitality industries.
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David Robidoux is the Vice President of Marketing for Franchise Services, Inc. the franchise holding company for brands including Sir Speedy, PIP, Signal Graphics and TeamLogic IT. He is responsible for all aspects of marketing strategy for the respective brands directing both offline and online media. His background spans more than 20 years in sales and marketing with a broad range expertise in integrated marketing, website development and search engine marketing and optimization.
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Description
If you’re trying to manage everyone’s needs from one central source as a way to keep costs and brand standards under control, you’re probably at your wit’s end — and you may be losing sales! The beauty of Web to Print is that it can provide everything each of your locations needs to easily create brand-appropriate, location-specific collateral, forms, direct mail, ads and offers in smaller quantities – for bulk rate prices – all in one place.