Session Information
DMA09 Conference & Exhibition
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S3: The Decade for Mobile: How Mobile is Changing the Way Business Is Done
Track : Leveraging New Media
Program Code: 1040
Date: Wednesday, October 21, 2009
Time: 8:45 AM to 9:45 AM  EST
Location: SD Convention Center - 2
CONTACT PERSON :
Michelle Parks
PRIMARY SPEAKER :
 David Bear, Social Media and Mobile Expert, Atmosphere BBDO
SPEAKER :
Dan Gilmartin, VP Marketing, uLocate Communications
Description
Listen to five industry leaders discuss the decade
of mobile; how web and mobile are converging,
opportunities for real creative engagement with
brands, how to create, develop and maintain a
successful app in the mobile marketplace. Hear
their views on what the next few years have in
store for mobile users and marketers. This session
brings you top brands and marketers to share
what they have done to uniquely leverage mobile.