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Session Information
DMA Leaders' Forum 2009
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CMO Roundtable: Marketing During A Downturn
Track : February 25, 2009
Program Code: 090
Date: Wednesday, February 25, 2009
Time: 9:25 AM to 10:10 AM  EST
Location: Orchid 3— 4
MODERATOR :
Todd Wasserman, Editor-in-chief, brandweek
SPEAKER (S):
Ron Bess, President and CEO of Euro RSCG Chicago, Chief Operating Officer of Euro RSCG, North America
Debra Coughlin, Chief Marketing Officer, CitiGroup
Description
Join our panel of world-class CMOs on maintaining budgets, optimizing multichannel strategies, and meeting the challenges and opportunities that lay ahead in 2009.

Video Synchronized to PowerPoint
(Code: 090)
  
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