Session Information
DMA09 Conference & Exhibition
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S6: Online Video for Conversions, Engagement, and Reach
Track
:
Online Optimization
Program Code:
830
Date:
Tuesday, October 20, 2009
Time:
2:00 PM to 3:00 PM
EST
Location:
SD Convention Center - 5A
CONTACT PERSON
:
Lydia Chen Shah, Director, Marketing Communications, WebMetro
PRIMARY SPEAKER
:
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about each speaker.
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about each speaker.
SPEAKER
(S):
Philip Krim, CEO, Merrick Group
Jim Buffington, President, CNI College
Description
Find out how video has been used by savvy direct marketers to increase their online footprint, generate leads and boost eCommerce sales. Case studies will be reviewed to see how projects are conceived, executed, and the role video plays in lifting revenue!
LEARNER OUTCOMES:
- Discover the key to gaining maximum value from your video investment.
- Learn how video can boost your online marketing ROI.
- Leverage your video assets for online visibility and credibility.
Audio Synchronized to PowerPoint
(Code: 830)
This session is a part of: