Pat OBrien is Senior Vice President, Sales and Marketing at Direct Group, a fully integrated direct marketing solutions provider. He has 15 years of experience in direct mail sales and management, with a specialty in delivering sophisticated, highly effective solutions to clients multichannel direct marketing challenges.
Patrick O''Brien
PRIMARY SPEAKER
:
Click the plus sign to see more detailed information
about each speaker.
Pat OBrien is Senior Vice President, Sales and Marketing at Direct Group, a fully integrated direct marketing solutions provider. He has 15 years of experience in direct mail sales and management, with a specialty in delivering sophisticated, highly effective solutions to clients multichannel direct marketing challenges.
Description
Learn how the latest in fully variable, color digital printing technology is breaking new ground in generating cost savings and ROI for your direct marketing campaigns. Gain new insights on how this technology creates powerful one-to-one messaging and helps you compete in a tough economy.
LEARNER OUTCOMES:
Discover better targeting and results with timely, relevant offers.
Learn new ways to cross-sell multiple products to existing clients.
See the powerful impact digital technology can have on your marketing.