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Session Information
DMA09 Conference & Exhibition
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S17: Direct Marketing in Japan Today
Track : Acquisition and Prospecting
Program Code: 1170
Date: Wednesday, October 21, 2009
Time: 8:45 AM to 9:45 AM  EST
Location: SD Convention Center - 11B
CONTACT PERSON :   Click the plus sign to see more detailed information about each speaker.
 Todd Crosland, Marketing Strategist, direct2one
PRIMARY SPEAKER :   Click the plus sign to see more detailed information about each speaker.
 Todd Crosland, Marketing Strategist, direct2one
SPEAKER :   Click the plus sign to see more detailed information about each speaker.
 Mark Parkinson, Director of Business Development, direct2one
Description
Using deep research and real case studies you'll understand the state direct marketing in Japan today and the practical side of how to get started and effectively use direct marketing in the worlds second largest market.

LEARNER OUTCOMES:
  • Practical step-by-step guide to getting started in Japan.
  • See case studies and research showing success in Japan's dm market.
  • Understand current trends, best practices and challenges in Japan

Audio Synchronized to PowerPoint
(Code: 1170)
  
This session is a part of:
DMA09 Conference & Exhibition Full Compilation (Includes Full Conference Set, Pre and Post Sessions)
DMA09 Conference & Exhibition Full Conference (October 19th, 20th & 21st)
DMA09 Conference & Exhibition Wednesday, October 21st Conference Sessions Only