Session Information
DM Days 2009 Conference & Expo
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Direct Marketing Websites: 12 Costly Blunders Most Marketers Make
Track
:
June 17, 2009
Program Code:
330
Date:
Wednesday, June 17, 2009
Time:
3:15 PM to 4:15 PM
EST
Location:
3D04
PRIMARY SPEAKER/MODERATOR
:
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Description
Most websites violate the proven rules of direct marketing—yet the web is the perfect DM medium.
Find out what's dramatically boosting response on websites, why copy, art, shopping carts often cripple or destroys response, how to better integrate your DM/online strategy, secrets to boosting response from email & paid search companies.
Find out what's dramatically boosting response on websites, why copy, art, shopping carts often cripple or destroys response, how to better integrate your DM/online strategy, secrets to boosting response from email & paid search companies.
LEARNER OUTCOMES:
- Discover what's wrong with your current website and how to get better response
- Find out how the direct marketing model can dramatically increase online leads or sales
- Gain new ideas, and a fresh view of how to use direct marketing
Audio Synchronized to PowerPoint
(Code: 330)
This session is a part of: