The program will address how two major firms, Booz Allen Hamilton and Texas Instruments, have moved beyond the traditional campus recruitment strategy and redefined their approaches to align closer to their business demands and key priorities. Specifically, the discussion will include: •Leveraging national diversity associations •Building a targeted recruitment strategy with a focus on key departments/majors •Leveraging non-traditional campus events and strategies that create impact •Expanding relationships in an effort to build synergies between the school and the business •Building early identification programs in line with the long term capability needs of the business