Session Information
AAO - Academy 2010 San Francisco
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Safeguard Your Online Reputation
Track : November 18, 2010
Program Code: PM-03
Date: Thursday, November 18, 2010
Time: 8:00 AM to 9:00 AM  EST
Location: 2001
PRIMARY AUTHOR :
Brian Chou, OD, FAAO
Description
Online reviews written by consumers are not just for hotels and restaurants. They also apply to doctors. An optometrist’s reputation can be damaged by a careless, unfair and anonymous online posting. This course explores the merits and consequences of consumer-generated content and proposes strategies to succeed in this new environment.


Audio (MP3) download
(Code: PM-03)
  
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