How does a nationally recognized arts conservatory for high school students double its commitment to talented students? We conducted a multi-year deep analysis of what made our half-day programs in classical music, creative writing, culinary arts, dance, drama, jazz, media arts, musical theatre, theatre design, visual arts, and vocal music successful for the past 38 years. The dynamics we uncovered, called our Creative DNA, became the basis for development of a radical new curriculum format which we call the NOCCA Model. Come learn about how the relationships forged among pre-professional artists and their teachers can drive innovation in secondary education.