Session Information
ACCM 2007
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Growth Strategies for Small Multichannel Businesses
Track : Small & Start-up Multichannel Merchant
Program Code: 312
Date: Wednesday, May 23, 2007
Time: 10:45 AM to 12:00 PM  EST
Location: 206B
SPEAKER (S):   Click the plus sign to see more detailed information about each speaker.
 Chris Fawcett, Vice President and COO, Catalog and Internet, firstSTREET
 Michael Grant, Sr. Consultant - Principal, Strategic Insights, Experian Marketing Services
Description
How do you grow your multichannel business to the next level? Don't miss this step-by-step approach to identify strategic initiatives that increase revenues and profits! Companies need to constantly revisit their current situation and develop stage appropriate growth strategies. This session will help small catalog and multichannel retailers refocus themselves on how to expand their business effectively and efficiently. You'll learn:

  • How to identify areas of growth for your company

  • How to do a self-assessment of your current situation


Handout Online
(Attendees only)
(Code: 312)
Regular Attendee:Free