SPEAKER
(S):
In this session, we'll discuss new ways to think about and evaluate co-op
models, multis, and suppressions, with concrete suggestions for ranking
models and managing the relationships with co-ops for the most effective
outcomes. You'll learn:
- How to rank selection criteria from both mailer and co-op
- How to evaluate the results of co-op names
- How to evaluate your level of participation among the multiple co-ops