Session Information
ACCM 2007
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Integrate Your Web Site and Improve Your Customers' Experience
Track
:
B-to-B Intensive
Program Code:
100
Date:
Monday, May 21, 2007
Time:
9:45 AM to 10:45 AM
EST
Location:
104B
SPEAKER
(S):
Barbara De La Riva
Joe DiLeo, Director of Ecommerce, Positive Promotions Inc.
Terry Flynn, President, Gibraltar Direct Group
Larry Kavanagh, CEO, DMinSite
Description
It's critical to integrate your Web site with your other marketing and sales efforts in order to keep your branding consistent and improve the customer experience resulting in better satisfaction and loyalty. We'll provide you with a roadmap on how to achieve a truly integrated experience for your customer through your Web site and other marketing channels.