Stephan Merz is founder and owner of d2m direct marketing merz. He has been involved in international direct marketing for over 15 years and held senior positions in companies such as Schober Information Group. In these positions he supported many b2b and b2c companies to establish their business in other countries. He is an expert in European DM and regularly attending local and international conferences. His company is member of the German DMA.
Ron Childs has over 30 years of direct marketing experience and has worked for National Pen Company, StarCrest of California and Jossey-Bass Publishers. He is currently the senior vice president of Direct Marketing at National Pen Company. During his career, Ron has been instrumental in National Pen’s expansion into Europe and Australia.
Arnaud Le Lann is managing director of Euroleads. With experience in international direct marketing for 14 years, he was former European development manager of Mediaprism. Since 1996, he helped many key direct marketing US players to launch their offer in Europe. He plays an active role in the development of European direct marketing and is also the vice-president of the European Commission of the French DMA.