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Session Information
25th Annual ACCM Conference
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Gain New Customers through Insert Media, Print Advertising, DR Radio & DRTV
Track : Circulation & Database Strategies
Program Code: 279
Date: Wednesday, May 21, 2008
Time: 10:45 AM to 12:00 PM  EST
Location: Miami 3
SPEAKER (S):
 Shari Altman, President, Altman Dedicated Direct
 Jill Eastman Vidal, Director, Third Party Marketing, 1-800-Flowers.com, Inc.
Sarah Pribram, Director of Sales & Marketing Information, Vermont Teddy Bear/ PajamaGram
Description
Looking for new ways to find customers? Consider branching out into Insert Media, Print Advertising, DR Radio and DRTV. Whether you choose to use the more targeted approach of inserts and print, or prefer to use a mass approach with radio or TV you'll learn how to integrate one or all of these media into an effective overall multichannel acquisition strategy. This panel of experts will show
you how.

Audio Synchronized to PowerPoint
(Code: 279)
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This session is a part of:
Full Compilation Conference Online Set