Delivering the right message, to the right person, at the right time--sounds like a pipe dream, right? Hold on to your dreams. The Internet is maturing and offering higher levels of sophistication in targeting, personalization, and guided navigation leading to increased sales. Learn the real-life lessons of an Internet marketer who is segmenting, targeting and measuring his audience in new
ways.
In this session you will learn about:
- Getting more value from your web visitors
- Tools needed to do the job
- Tracking and measuring success