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50 Ideas in 50 Minutes — Tips to Increase Sales and Profits for Your B-to-B Company
Program Code:
127
Date:
Monday, May 19, 2008
Time:
3:15 PM to 4:15 PM
EST
SPEAKER
(S):
Ralph Drybrough, Chief Executive Officer, MeritDirect has specialized in B-to-B direct marketing his entire career. From 1982 through 1987 he was principal of Drybrough & Co. He joined Direct Media in 1988 specializing in circulation planning for B-to-B mailers. In February 2000, Ralph and partners formed MeritDirect to focus on providing B-to-B and publishing clients leading edge circulation planning and database marketing strategies as well as a full suite of email brokerage and list management services.
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Mike Faith, CEO & President, Headsets.com, Inc.
Terry Jukes is founder and President of B2B Direct Marketing Intelligence Inc., a consultancy firm that serves various B2B direct marketing companies. With more than 25 years of experience, Terry has served at the President of gNeil Companies and of Misco Computer Supplies NA and as a partner in his own catalog company, Microbits. His firm offers advice and counsel in a wide range of product categories including HR/Compliance Products and Services, Office Supplies, Computer Supplies, MRO, Publishing and Safety.
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Neil Sexton, President and COO,
Northern Safety Company, Inc.
Neil Sexton joined multi-channel marketer Northern Safety Co. in Utica, NY as President and COO in January of 2007. Prior to coming on board with Northern, Mr. Sexton was a consultant to the company for 3.5 years. Neil had been providing consulting services to an array of great companies, primarily B2B catalogers, via his Sexton’s Market, Ltd. consultancy since 1996.
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Description
Don't miss this fast-paced last session of the day. This panel of B-to-B marketers will provide you with 50 ideas to increase sales and profits for your company. Even if you haven't attended the other sessions in this intensive, you'll walk away with ideas to implement immediately and grow sales.