Session Information
25th Annual ACCM Conference
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Strategic Merchandising Metrics That Lead to Better Results
Track : Merchandising Intensive
Program Code: 103
Date: Monday, May 19, 2008
Time: 12:45 PM to 1:45 PM  EST
Location: Osceola 3
SPEAKER (S):
 Steve Leveen, CEO & Co-Founder, Levenger
 Andrea Syverson, President, IER Partners
Description
It's all about results. But what results really matter? Join this panel of product practioners and learn what dashboard of online and offline merchandising metrics work best for making important brand decisions. As multichannel merchandising gains complexity, discover ways to keep a results-oriented focus simple but actionable.
Take aways will include:
- Silo-busting reporting strategies
- Critical metrics by channel
- How to mine data for core merchandising truths


Audio Synchronized to PowerPoint
(Code: 103)
List Price:
  
This session is a part of:
Handout Online
(Code: 103)
Regular Attendee:Free