Jeanniey Mullen, Global EVP & CMO and Founder, Email Experience Council, Zinio, VIVmag
"Jeanniey Mullen provides more than two decades of accomplishment-laden experience in the email, interactive and digital marketing realm. She is considered by many, a force of unending energy, focused on driving revenue, improving brand impact and increasing customer relationships; all by harnessing the power of a digital dialogue and integrating it in to every possible touchpoint in the on and offline worlds.
Currently, Jeanniey Mullen is as a Senior Partner, and the Global Executive Director of the Email Marketing and Digital Dialogue Practice at OgilvyOne Worldwide. She is also the founder and Executive Chair of the Email Experience Council.
In her role at Ogilvy, Jeanniey is responsible for leading the worldwide efforts that use digital dialogues and email to create powerful, meaningful and profitable customer communication strategies that can be integrated with existing brand and direct marketing efforts."