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Karen Kluger, Founder, President and CEO, TouchPoint Integrated Communications
"Karen founded TouchPoint Integrated Communications in 2005. This full service communications agency offers strategic planning, buying and analytics across all digital and traditional direct and brand response media channels. Backend management; teleservices and fulfillment complete the offering. Karen spent the 4 years prior, at MRMP where she was responsible for building and managing their media capability.
Prior to that, Karen spent 3 years at an IPG's sister agency Media Direct Partners where she was responsible for managing all aspects of a $400MM+ communications agency specializing in integrated communications with a primary focus on DRTV.
During her 20+ year media career, Karen has held senior media positions at some of the top direct response agencies. At WCJ she not only handled traditional accounts, but also formed one of the first alternative media divisions and B2B practices servicing all business throughout the agency. She also held media director positions at APL, Clarion and Barnes & Noble"