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DMA - The DMA 2007 Annual Conference

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10 Emerging Technologies Every Retailer Should Know about for 2008

Track : Option#3 - Tuesday, October 16, 2007 - Conference Sessions

Program Code: 467

Date: Tuesday, October 16, 2007

Time: 11:15 AM to 12:15 PM

Location: W 185D

SPEAKER :

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David Berkowitz, Director, Emerging Media & Client Strategy, 360i

"David Berkowitz is Director of Emerging Media for 360i, the search-focused marketing agency. He helps 360i's leading brands in media & entertainment, retail, and other verticals leverage marketing opportunities at the nexus of search engine marketing and social media. Additionally, every Tuesday, he pens the Search Insider column for MediaPost, with over 100 articles published to date.
Prior to 360i, he served as director of marketing for Viewpoint's rich media advertising group Unicast and search engine marketing firm Crossing. Previously, with research firm eMarketer, he interviewed 175 executives, authors, and analysts on the cutting edge of technology and business. His writing has also appeared in Ad Age, DM News, MarketingProfs, iMedia Connection, and other publications.
Mr. Berkowitz has spoken at the Consumer Electronics Show, the Magazine Publishers of America, The Wall Street Transcript's gaming conference, Frost & Sullivan's Internet Marketing Symposium, Digital Hollywood's Games & Mobile Forum, and eComXpo. He has also served as a programming chair for MediaPost's Search Insider Summits and OMMA events, while presenting at those events as well.
Mr. Berkowitz has also blogged extensively, launching MarketersStudio.com, and contributing to MarketingVox, nowEurope, AdTechBlog, ReverseDirectMarketing.com and Rich Media Today.
He's been spotted and heard on the airwaves (CBS, NBC, CNBC, Canada's ROB TV, Bloomberg Radio, CNET Radio) in print (CNN.com, Reuters, Associated Press, DM News, Ad Age, Adweek, BtoB), and online (MediaPost, iMedia, ClickZ) commenting on internet, advertising, media, and technology trends.
. He graduated from the State University of New York at Binghamton. He then served on the Alumni Association Board of Directors and chaired the Metro New York Steering Committee. He lives on Manhattan's Upper East Side."

Audio Synchronized to PowerPoint

(Code: 467)

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This session is a part of:

Full Conference (Mon-Tue-Wed) - Full Conference Attendees

Full Conference (Mon-Tue-Wed) - Exhibit Hall only & Daily Attendees

Full Compilation (Full Conference + Pre & Post Conference) - Full Conference Attendees

Full Compilation (Full Conference + Pre & Post Conference) - Exhibit Hall only & Daily Attendees

Option #3 - Tuesday, October 16, 2007 - Conference Sessions - Full Conference Atteedees

Option #3 - Tuesday, October 16, 2007 - Conference Sessions - Exhibit Hall only & Daily Atteedees

Audio (MP3) download

(Code: 467)

Regular Attendee: Free

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