Kevin Lee Did-it Co-Founder & Executive Chairman has been a Search Engine Marketing expert since 1995. Kevin has translated his twelve years of SEM expertise into Did-it’s proprietary Maestro search campaign technology. In addition, Kevin trains his staff in search best practices. Clients appreciate the dramatic advantage the Maestro technology and the Did-it team’s strategies provide. Kevin’s column for ClickZ, “Paid Search Strategies” is read by thousands weekly. Kevin is a founding board member of SEMPO and served as its first elected Chairman, he serves on the Search Engine Marketing Council for the DMA, and the IAB Search Committee. The news media including the Wall St. Journal, Business Week, New York Times, CNET, USA Today and San Jose Mercury News quote Kevin regularly. Dozens of industry conferences invite Kevin to speak and share his expertise, and Kevin has lectured at NYU, Columbia, Fordham and Pace Universities. Kevin’s expertise is also valued by industry analysts and the investment community where he has been invited to brief clients of firms including JP Morgan, RBC, Piper Jaffray, Bear Sterns, Citicorp and others. Kevin earned his MBA from Yale School of Management in 1992 and lives in Manhattan with his wife and daughter.